Mainstage 2024 National Summit Cybersecurity Executive Panel

Customers are quickly acknowledging the importance of Cybersecurity. The financial, reputational, and operational costs of an event can have a huge impact on any organization, with larger operations potentially losing millions, while many SMBs will be unable to recover and will cease to exist. Moderators/Hosts Linzie Janis, and Sandler Partners SVP, Caleb Tucker were joined on stage by Christopher Jones, AVP Sales-Channel with AT&T; Joe Austin, Vice President of Solution Architecture for Comcast Business; Sam Bourgeois, Director, Cybersecurity Services at DYOPATH; and Bob Buchanan, Sr. Director, Channel Sales with RapidScale to discuss what needs to be addressed, new threats faced, and most importantly how to lead the conversation with your customer to achieve the best outcomes.

Review a few highlights from their discussion and watch the complete session using the link at the bottom of the page:

  • Everyone is trying to do more with less, budgets aren’t unlimited, what you’re seeing is things being degraded, left older longer, as people are dabbling into other things, creating a mish-mosh of a network and openings for to get in
  • Attacks are being democratized, nothing is off-limits, AI can look for patterns and will be critical for prevention, automation of response, and remediation to lock them down and restore things quickly
  • 40% of the attacks come from Phishing, it’s important to educate productivity workers with security awareness training
  • AI is being deployed on the front end, to visualize threats and understand what’s happening across the Network, it will continue to evolve in the area of backside remediation

Go deeper into this conversation, watch the full mainstage presentation. The Panel also touches on important ideas like IoT, identifying red flags, MSP vs. MSSP, and the Cybersecurity questions you can leverage to sell to your customers. Afterwards, reach out to your Sandler Partner Channel Manager and Sales Engineer with additional questions and to expand your understanding even further.

WATCH REPLAY

The Sandler Partners National Summit

The annual Sandler Partners National Summit is the largest independent technology community channel event held each year. It brings together Partners from across the US and Canada – influential leaders, and Providers  – sharing information on solutions, selling approaches, and personal development. The atmosphere is always energetic, reinforcing the family “safe home” reputation Sandler Partners has developed over two decades. While other TSDs may focus on private equity plays, Sandler Partners continues to help solve problems that encourage trust, deeper long-term customer relationships, and ultimately success.