Date and Time: Tuesday, September 22nd at 10 AM PT/1 PM ET
Featuring: Ben Edwards, National Director of CX & AI Programs and Leading Providers, AudioCodes, Five9, Liminal and Sinch
Most AI deals in customer experience were sold on one number—cost per contact—measured in deflection rate, handle time, and headcount avoided. It’s the easiest business case to build, and the easiest one to approve. With 74% of companies now running AI in production, nearly all of them justified it on efficiency. The problem is efficiency has a floor—you can only remove the same cost once. What comes next is a different conversation, about AI that compounds and augments. That gap is where your customer’s next project is.
Tuesday, September 22nd (Approx. 1 hour + Q+A): Ben Edwards, National Director of CX & AI Programs, along with AudioCodes, Five9, Liminal, and Sinch led a Partner-focused Tech Panel Webinar on how to have that second conversation with a customer who already bought AI.
Attendees left with ways to:
- Recognize the signals that tell you a customer stopped at automation
- Ask discovery questions on an account that already went live with AI
- Define the different types of AI and map each to the right buyer and guide discovery
The next AI deal isn’t a new client—it’s the one you already closed. Attendees brought an account that had gone live on AI in the last year and left with the conversation to reopen it.